OnePortal is an extension of your team to test new channels, optimize your digital media campaigns and maximize your ROAS.
We treat your money like it's our money. We also leverage world-class deterministic reporting from our trusted partner, Google, taking out all the guesswork.
We are your knowledge resource partner. Throughout each step of your digital media campaigns, we provide ongoing auditing and consulting services and apply best-practices that deliver results.
How Does OnePortal Work?
OnePortal is an application that sits on top of DSP's and aggregates their data through API connections, acting as a unified traffic & reporting platform for clients.
Our Managed Services team takes the complexity out of programmatic ad buying and maximizes your ROAS through our industry knowledge and expertise.
What is a DSP?
A DSP (Demand Side Platform) connects to an SSP (Supply Side Platform) via an Ad Exchange. The DSP's allow you to buy inventory in real-time bidding from an SSP. Examples of DSP's are Google, Amazon, The Trade Desk, and OnePortal. The purchased inventory comes from Publishers (like CNN, Yahoo, YouTube etc) that are connected into an SSP.